Whether you are just a little business or large one, going to market with a plan is key. Without the right ideas, measurable targets and planning in place…epic failures are likely to occur. Identify with these following key steps and you will be well on your way to writing your very own perfect Marketing Plan in just days.

First of all, we have to know the objectives that you want to accomplish for your business. So plan your goals for the next quarter, fiscal year or time-frame you wish to execute the plan and choose wisely.

If your goal is to make $1,000,000 dollars or have 1,000,000 Twitter followers, then make sure you highlight that in the first section. Alright, so let’s get into how to make an impressive marketing plan that will show dividends for you in the future years to come…

How to start your perfect marketing plan

What are your Goals & Objectives?

This is the first and most important section, basically your executive summary and what is to come from all your hard work with this marketing implementation. This is the MOST IMPORTANT part of your plan so make it count!

Who are your competitors?

What do your competitor’s do and what can you take from them that you can improve upon? Look at the way Samsung has dominated the cell phone industry from Apple by copying their moves and making their products more accessible for every user, therefore selling more units globally. The new Samsung Alpha phone sure looks just like the Iphone now doesn’t it……

What Is Your Unique Selling Proposition?

This is where you include the sizzle! How do you approach your prospective customer and grab their attention with something new, full of excitement and jam-packed with value and intrigue. Take a moment here to write out an elevator pitch which you will write in your marketing and product statements that shows all the benefits, features and things your product or service offers. Create headlines, copy, web copy, e-books, emails and more by either a great writer or copywriter.

Product, Place, Price & Promotion

Identify all the information you can about your product and mark down where you will sell your product and service and how much you will sell it and all that fun stuff. Make sure that you a realistic, clear and know exactly the all who, what, where and why with your product and service promotion plan.

Tactics That Delight Your Audience

This is where you will write out how you will promote your product and or services. The important thing is to know how much time you will spend or pay employees to do this for you and the cost associated with those. Second, whether its social media, email, online ads, mail or craigslist…make sure you look into examples which other people have done and what works! Nothing like spending all that time and finding out it won’t work for you.

METRICS: Always Check For ROI! Test, Test, Test Some More!

This is what you will write out how you will promote your product and or services. The important thing is to find out how much time you will spend or pay employees to do this for you and the cost associated with those. Second, whether its social media, email, online ads, mail or craigslist. Make sure you look into examples which other people have done and what works! Nothing like spending all that time and finding out it won’t work for you.

Have a marketing plan service write your marketing plan to come up with creative ideas, which will help your company and brand stand our from the crowd. Visit our services page and learn more.

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